Friday, 28 May 2010

WHAT IS ZOOM????

- I think we need some Ennio Morricone for this post -






































This has nothing to do with the post, I just thought it would catch your attention.


Those of you who have been following this blog for a while now have probably been in utter bewilderment as to what ZOOM4YOU actually is. When first founded, it was intended to be an art movement, operating through different forms of creativity. For example, one day you'd see us releasing a series of screen prints, while on another day we'd be working on a novel. We didn't want to be JUST a photography business, because that would be narrowing us down. And you shouldn't put a lid on creativity.


I guess the only problem with that was that an 'art movement' is not a proper name for a company. ZOOM4YOU was supposed to tap into all areas of art, but as a business, what would it be described as?


It was only last week that we found the answer. 
'What is ZoOm?'
A CREATIVE AGENCY
A CREATIVE AGENCY
A CREATIVE AGENCY!!!!!!!!!!!!


It took me and the team literally months trying to find a fitting description of the movement. It bothered us so much...we even named our blog after this tedious question:
(www.whatiszoom.blogspot.com)


But now we know....and it's a huge weight off our feeble shoulders
Now this may seem extremely sad to those who do not understand our excitement...but believe me, it's a breath of fresh air.
To celebrate, we might just release a limited edition T-shirt for you guys. It (might) be a question mark, symbolising the year and a half of confusion we went through just to explain what we do.
Hmmmmm.....might as well give you guys a little sneak peek...
Just to show we are not bluffing
...close your eyes....
....now open....


Do you see the strain in his eyes?
Do you see how tired he looks?
That was us...a few days back
And we do it all for you *sloppy kiss on the cheek*


'Whatiszoom' coming to a t-shirt near you...




               ZOOM4YOU
(Your favorite creative Agency)

Tuesday, 11 May 2010

YOU'RE MESSED

‘We will support our people with free educational systems…LOL jk Look after your own damn kids!’



Politics is something I choose to stay away from. Big mistake.
In great black suit and ties, these grey-haired gremlins caught no attention from me - not until a few days ago. I mean, it is one thing hearing about a new government, but when you step into a room and hear a BBC reporter talk about the ‘New World Order’* on national television, you get slightly scared. That’s something that you hear about in school playgrounds or crowded workspaces. It is only a conspiracy, but not something ever to be mentioned on the news.
Now maybe the News reporter made a mistake. The words simply slipped out of their mouth and he never apologised for it. -Whether that be the case or not, it made me think about a few things.
Everything I was taught at Sunday school as a child is being unravelled in front of me like a rehearsed drama piece. This blog is not to ridicule David Cameron, neither is this ‘another conspiracy theory’ piece. But even a man who was blind from birth can see that our world is changing. And IF a change in our country is going to happen, will I be ready for it? How will I show myself as a strong figure in a struggling society? Because I am not a fool to think that things are going to get better before they wax worse. So when things get tough, will I survive?


ZoOm

Monday, 19 April 2010

YOU ARE READING: THE DEBUT NOVEL BY ANDRE 'ZOOM' ANDERSON



It is FINALLY finished. It was only a small project last year summer, but has turned out to be the secret-love my life these past few months. 'YOU ARE READING' will be the first novel to come out under the name of ZOOM4YOU (Not forgetting the CAKE project that will start in the summer).


Touching on the lives of three individuals, 'YOU ARE READING' explores the various ways on how the media can make, break, and manipulate a person, if not a nation. With many twists and turns, this novel will leave you questioning the 'truths' presented on your televisions, and the music played on your ipods.


This is a book NOT to be missed!


YOU ARE READING is set to be released in June... so get the word out!
ZOOM4YOU 

SOUTHSIDE: THE MOVIE

















...Need we say any more?
Be sure to join the Southside fan page HERE
This film is defiantly one to look out for...


To see more photographs of the shoot click HERE
Happy Days!

ZOOM4YOU

Saturday, 27 March 2010

'Cornwall 'twas aight still'

As the sole of my feet jumped from the van and landed on a brown substance that could most probably be cow manure, I knew this college trip would be interesting. Our team was given the task to produce a documentary touching on anything based in Cornwall. Me being the procrastinator that I am, I found myself indulging in other things.... and to be honest, I cannot recall to you if I actually did what I was supposed to do. But ah well, it was a £200 well spent. The air was fresh, the seas were calm, and I was getting mad love from the people and animals alike.

But to be honest guys, i really don't like cornwall. This could be because I am a city boy (LDN BABY - AND IF YOU DON'T KNOW NOW YOU KNOW N****). But this can also be because of the bad memories of Cornwall I had before making it down to this college trip.


I actually tried to forget about the time I spent a week in a caravan with my cousins and aunties in the middle of Cornwall, watching oceans 12 over and over and over again. I actually tried to forget about the time I was treated like a likkle slave boy, cleaning this caravan, hardly seeing the light of day when I'm sure I paid for this trip for it to be a vacation.


I put all of these things aside. But Cornwall gives me endless reasons to point the finger and say 'I'm telling. You smelling. You went to Batman's Wedding....'. 


This would be an example:




...WHAT IS THAT!
That is my only white trainers you know....
Wait....Let me show you again




Joke ting...
ZoOm